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street fighter, Street Fighter V, Ads, Controversy, Capcom, Sponsored Content

Capcom Responds to Street Fighter V In-Game Ad Controversy

Capcom has responded to the recent fan backlash they received over newly added in-game advertisements in Street Fighter V.
This article is over 6 years old and may contain outdated information

Capcom is receiving a great deal of backlash over newly added in-game ads in Street Fighter V. Now, Capcom has responded and, while they say they are listening to feedback, it seems the system will be changed rather than removed.

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The ads, which were added last week, are present in three major places, on fighter’s costumes, in loading screens and in the background of stages. The ads can be turned off, however if you do so you will miss out on extra in-game currency.

Capcom’s statement regarding the controversy came from Street Fighter Executive Producer Yoshi Ono in a twitter post. Here is what Ono said:

“We value and thank our community for providing feedback on the new sponsored content feature added to Street Fighter V: Arcade Edition this week. We will continue collecting everyone’s feedback to consider how we can improve this new feature for players in the future.”

It appears that the sponsored content inside Street Fighter V might be here to stay in some form, even if it’s scaled back. This is sure to upset some fans who have criticized the change as making the game look ugly and cheap.

We will have to wait and see what changes Capcom will make, and if they will satisfy Street Fighter fans. Until then, players will need to determine whether extra fight money is worth being sold products through Ryu’s gloves.

Outside of the ad controversy, a new character, Kage, was recently revealed for Street Fighter V. For more information, read our story here.


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Author
Image of Darby Hallman
Darby Hallman
Darby is a graduate from the University of South Carolina with a Bachelors Degree in Journalism and Mass Communications. Loves games and just wants to be able to talk about them every day. He has a soft spot for RPGs of every type, narrative-driven games and PS2 mascot platformers. Patiently waiting for the Final Fantasy VII remake.