Ubisoft is Putting Two People in a Cave to Promote Far Cry Primal

Far Cry Primal is a departure for the series, going away from the modern day islands to the prehistoric era, where animals were at the top of the food chain. You play a caveman named Tokkar, and fittingly enough, Ubisoft wants to put you in a cave to promote the game!

Well, sort of. The “Night in a Cave” competition has you spending a night exploring a cave located in the  Pyrénées area in France. To enter the competition, you need to be a resident of the UK, Germany, France, Spain, Belgium, or the Netherlands. Shoot a tweet over to the Far Cry Twitter account with the hashtag #CaveBnB, and the tweet needs to explain why you’d want to sleep in a cave. Should you win, you and one of your victims friends will be flown out to France for a few hours of survival training, then to the cave for your night. Maybe you and your buddy can recreate those cave drawings or do finger puppet theater.

Far Cry Primal hits the PS4, Xbox One, and PC on February 23.

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