PlayStation Celebrates PS5 European Launch With Branded Fun in London’s Subway

It’s almost time for European PlayStation fans to join their American and Japanese brethren on the PS5 bandwagon, and Sony is celebrating.

In order to properly show off that a new console is showing, the house of PlayStation has made a few interesting changes to London’s famous “Tube” subway.

The signs of the Oxford Circus station have been changed into PlayStation’s square, triangle, cross, and circle symbols, and some stations have been temporarily renamed into similarly-named games coming for PS5.

As a result, Lancaster Gate has become Ratchet & Clankaster, Mile End has become Miles End, West Ham was renamed Horizon Forbidden West Ham, and Seven Sisters has become Gran Turismo 7 Sisters.

Clever, especially considering that Oxford Circus is where you can find London’s Microsoft Store.

You can check out what the promotion looks like below, straight from the lion’s mouth.

While some Londoners may consider the Tube almost sacred, I guess this doesn’t go as far as what PlayStation did in Tokyo.

While the PS5 is already available in the United States, Japan, Canada, Mexico, Australia, New Zealand, and South Korea, it will launch in Europe and more tomorrow, on Nov. 19.

Incidentally, Sony recently announced that it plans to ship more than 7.6 million units by the end of March 2021, beating the PS4’s debut shipments.

You can also check out the console’s launch trailer, a couple of celebrity videos, an unboxing video, and the “ultimate FAQ” published a few days ago, spelling all the info you may need to know.