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Pokemon Local Act

Pokemon Promotes Local Products in Japan With Adorable Collaboration

The Pokemon Company has been promoting local Japanese prefectures via its Pokemon Local Act campaign, and now it's taking it a step further.
This article is over 4 years old and may contain outdated information

The Pokemon Company has been promoting local Japanese prefectures via its Pokemon Local Act campaign, and now it’s taking it a step further.

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The company has launched a promotional campaign to help sell local products from various Japanese prefectures by associating those products with various Pokemon.

The products aren’t new and have been launched when the Local Act campaign started a little while ago, but they were available only locally in order to encourage fans to actually visit those places. 

Yet, due to the state of emergency declared by the Japanese government to slow down the spread of COVID-19, the products have now been made available online in order to allow fans to feel closer to those communities and enjoy their traditional products while staying at home. 

Of course, fans are encouraged to visit in person again as soon as it’s safe to do so,

As a result, the official site offers things like Lapras noodles from Miyagi prefecture, Alolan Vulpix cookies from Hakodate, Geodude noodles from Morioka, Chansey apple tea from Aizu, or Slowpoke crackers from Takamatsu.

You can see some below alongside a funny trailer for the campaign. A lot more are available on the site.

If you’re interested in Pokemon, the latest entry Sword and Shield is available for Nintendo Switch.


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Author
Image of Giuseppe Nelva
Giuseppe Nelva
Proud weeb hailing from sunny (not as much as people think) Italy and long-standing gamer since the age of Mattel Intellivision and Sinclair ZX Spectrum. Definitely a multi-platform gamer, he still holds the old dear PC nearest to his heart, while not disregarding any console on the market. RPGs (of any nationality), MMORPGs, and visual novels are his daily bread, but he enjoys almost every other genre, prominently racing simulators, action and sandbox games. He is also one of the few surviving fans on Earth of the flight simulator genre.