Character is Everything
So much of Overwatch’s success is thanks to its cast. Through 22 characters, Blizzard managed to catch everyone’s eye by having them all be different from each other, in terms of both visual design and personality. Even if you haven’t played the game, you’ll know when you’re seeing say, Zarya, and when you’re seeing just a regular video game character.
You can see personality in every facet of every character. From the way they interact before the match begins, to the flashy hero highlights before the Play of the Game, the game absolutely shines with personality. Not a lot of games do that, and it’s a shame, because Blizzard has shown that it makes you all the more memorable when you do it the right way. It’s something that Battleborn tried for, but didn’t really nail. The charming visuals and writing in the animated shorts give a Pixar quality, which in turn makes people think: “I wanna know more about these guys. I want this game, and I wanna consume everything about them.”
