Honey Nut Cheerios – Sonic
In a match made in heaven, the ring-shaped Honey Nut Cheerios partnered up with Sega’s flagship hero, Sonic the Hedgehog, to attract the eyes of children all over the globe.
Although nothing with the cereal itself changed, what made this cereal so iconic was its commercial that seems to be burned into every 90’s kid’s memories.
What was even better was the fact that the box contained “tip cards,” which were physical cards that game in-game tips for Dr. Robotnik’s Mean Bean Machine and Toejam & Earl in Panic on Funkotron. Not only did these cards give tips, but you could mail them in for a chance to win free games, or a “cool” Sega branded t-shirt.
Although these cereal boxes are a nice trip down nostalgia lane, it also serves as a sad reminder that cereal is no longer synonymous with Saturday morning cartoons and video games.
Even though Nintendo is trying their best to revive the idea, the cereal space seems content with sticking with their own mascots to sell their sugar-laced concoctions.
