Why Do I Keep Seeing Photos of Cartoon Animals in Malls?
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This is where Pokemon GO uses a technology called Augmented Reality to essentially put the creature into the real world. Augmented Reality is technology that “superimposes a computer-generated image on a user’s view of the real world.” Once an encounter with a Pokemon is started, Pokemon GO will use your smartphone’s camera to show an image of the world, then place a Pokemon on top of it to create a composite view. That may explain why you keep seeing photos of that cartoon pigeon in offices, malls, and movie theaters all over the internet.
The use of Augmented Reality in Pokemon GO has been one of the game’s biggest pulls, as social media feeds can probably more than vouch for.
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