Bowser’s Short History With Nintendo
Fast forward to the middle of 2015 and Doug Bowser is now sitting pretty at Nintendo of America as the Vice President of Sales, leading the sales department in making sure that Nintendo products weren’t looking all ugly and sad in that Walmart or Target close by your home.
After only having this position for about a year (boy, this guy gets promoted fast), Bowser was the Senior VP of Sales and Marketing, in which he lead sales, consumer and digital marketing, retail marketing & strategy across North America and Latin America regions.
Nintendo, and of course, Reggie Fils-Aime, must’ve thought well of Mr. Bowser, because as of April 15, he will be overtaking Fils-Aime as the new President of Nintendo of America.
Being mentored by the big man in charge, Fils-Aime, Bowser hopes to continue his legacy and follow in the footsteps of Reggie. In Nintendo’s announcement of Fils-Aime’s retirement, Bowser had this to say regarding his promotion:
“It has been my great fortune to work with and be mentored by Reggie for four years at Nintendo of America and rest assured, we will continue to build on his work to evolve and expand our brand, furthering Nintendo’s global mission of creating smiles. There are millions more of those to come.”
With this mans long history with sales and marketing, we hope that Bowser can be half as “meme-able” that Reggie Fils-Aime was. We also hope that he can continue to help to keep the success of the Switch rolling and whatever next console Nintendo has in store for us.
Sources: [LinkedIn, Nintendo, MCV, GlobeIntel]