Fleshed Out Single-Player
The first Splatoon did feature a single-player campaign, but the big focus remained on multiplayer. The single-player was light on story, stringing together a bunch of levels in one big hub, with groups of levels capped off by a boss battle. The level design really shined in these areas, with each level feeling distinctly different. In addition, you could find scrolls in each level that revealed a tiny bit of lore or provided some additional context into the world of Splatoon. These were often weird things like hinting at the existence of humans in Splatoon’s world, or an ancient war between Squidlings and Octarians.
Nintendo really should lean into the wackiness of the series with Splatoon 2, and create a more fleshed out campaign. Nintendo is best known for their engaging single-player titles like Mario and Zelda, something that Splatoon could greatly benefit from. Using some of the crazy characters from the first game like Captain Cuddlefish but giving them more story and personality, would provide even more incentive to pick up Splatoon 2. Plus it’d be a good training ground for new players to hone their skills before jumping online.