Continue to Learn from Past Mistakes
Let’s be real with each other for a minute. The Xbox One’s initial launch back in 2013 was pretty horrendous. The announcement of the system was met with muted enthusiasm, largely in part thanks to Microsoft’s insistence on sticking with the Kinect and the ‘all-in-one’ entertainment system vision.
All of this led to the Xbox One being priced significantly higher than the PS4. Its messaging was confusing regarding lending games to friends and always-online requirements, and basically flopped harder than a Lv. 5 Magikarp using splash.
Coming into 2020, Microsoft’s already set the stage for the Xbox Series X. While its name has already confused many and been clarified by Microsoft, this is a resolution to not make a similar series of faux pas with the Series X’s launch.
Keep the price competitive, deliver blistering performance, don’t throw any horrendous gimmicks in, and Microsoft will immediately be in a better position to challenge Sony this time around.
