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Advertising Standards Authority Clears No Man’s Sky Steam Page of Misleading Consumers

no man's sky


Advertising Standards Authority Clears No Man’s Sky Steam Page of Misleading Consumers

Hello Games defends its troubled space sim

An investigation launched by the ASA (Advertising Standards Authority), after 23 complaints were levied at Hello Games’ No Man’s Sky, has concluded that the game’s Steam page did not mislead players. To view the full report, click here.

Any videos, screenshots, and descriptions that are currently up on the page can remain as they are, and the same is true of the PlayStation store as well as the Steam page.

The complaints focused on numerous aspects of No Man’s Sky which were claimed to have been misleading: screenshots were claimed to have misrepresented the graphical quality of the game; there was a complaint lodged at the claim of having no loading screens; and at having factions that contest territory.

The ASA’s summary of the investigation is as follows:

“The summary description of the game made clear that it was procedurally generated, that the game universe was essentially infinite, and that the core premise was exploration. As such, we considered consumers would understand the images and videos to be representative of the type of content they would encounter during gameplay, but would not generally expect to see those specific creatures, landscapes, battles and structures.”

Hello Games has recently released the Foundation update and there have been runours of ground vehicles making an appearence as well. Despite the criticism levelled at the game Hello Games is eager to keep building on the intriguing premise that’s been laid out.

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