Xbox One’s Turn Around
Microsoft did not have an easy time after they first revealed the Xbox One during an event in early 2013. That special press conference spent so much time talking about TV integration and online connectivity that many fans started to wonder what it meant for gamers. Making matters a bit worse was the fact that the DRM implemented by the system left a lot of people wondering if they’d be locked out of their own console. When complaints arose, fans were met with the infamous “deal with it” solution, as well as Don Mattrick saying an offline option would be the quickly aging Xbox 360.
Microsoft has come a very long way since that nightmare, completely turning the Xbox ship around to the point where it’s actually beating the PS4 in monthly sales. A new message, one that is focused on games and gamers, while also providing media options to those who want them, has the console sitting in a much brighter light.
