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Mario and Friends Are Getting Their Very Own Build-A-Bear Line

Mario

Dreams come true.

Mario, Princess Peach, Bowser, Yoshi, and Toad are getting their very own adorable Build-A-Bear line, the company announced today alongside IP owner Nintendo. Costumes for Luigi and other characters in the Mario universe will also be included in the collection.

If you’re like me and need one of these bears immediately, you’d best want to pre-order via Build-A-Bear’s official website as soon as possible. They’ll only be available while supplies last and, judging from how other partnerships between Build-A-Bear and Nintendo have gone before (I’m looking at you, Pikachu), they probably won’t be up for very long.


If you prefer to purchase your new buddy in-store, note that only select locations will be hosting the collection and that it officially enters retail over the weekend. For those of you purchasing online, free standard shipping is available on orders of $45 or more until December 17.

Official descriptions accompanying today’s announcement can be found below. Enjoy your new best friend! I know I will.

Mario Bear: With his sewn-on overalls, iconic mustache and a Super Mario logo on his paw pad, 16-inch Mario Bear is ready to jump into his next adventure. A Super Mario Bros. Theme Song sound chip is also available.

Bowser: The troublemaking King of the Koopas is ferociously fun when downsized to furry friend form. With his awesome back shell and a cool Super Mario graphic on the paw pad, 15-inch Bowser is an epic addition to your collection, especially when you add his 5-in-1 Sounds.

Yoshi: Kind-hearted and easygoing, Yoshi is always ready for adventure! Now you can add Mario’s comrade to your collection.

Toad: This cute and helpful Toad always has positive words of encouragement for Mario. This pre-stuffed furry friend features Toad’s signature red and white polka dots, blue vest and white pants. Protect the Mushroom Kingdom and add Toad to your collection!

Super Mario Wrist Accessory Set (3 pack): Power up your furry friend’s accessories by adding this awesome three-piece set to your collection! This plush wrist accessory set comes with a Yoshi egg, a Super Star and a Super Mushroom.

Red Super Mario Hoodie: Jump into fun with this adorable red hoodie! With a fun Mario and Yoshi graphic on the front, this warm hoodie for your furry friend will delight Super Mario fans of all ages.

Luigi Costume: Okie dokie! Dress your furry friend just like Luigi, with his signature green hat and blue overalls.

Princess Peach Costume: Our princess might be in another castle, but your furry friend will be positively peachy in your arms when dressed in this two-piece Princess Peach costume!”

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