CliffyB isn’t worried about how the game is doing so much.
LawBreakers has had its share of positive publicity since it was announced, but now that it’s upon us, it doesn’t appear to be catching on as well as Boss Key Productions had hoped. Despite mostly positive reception from players on Steam and around the internet, there just aren’t that many people playing it. None of that seems to bother Cliff Bleszinski, however, as he discussed the game’s debut with Eurogamer.
Bleszinski called the success of the game a “marathon, not a sprint,” stating that he’d rather be the “underhyped game” that turns into something great rather than something with a ton of hype that also gets a lot of backlash.
“We’re going to continue to raise awareness, continue to support the product—If you look at the phenomenon that was League of Legends, it built off a Warcraft 3 mod then slowly but surely blossomed into this immense amazing thing, and I’d rather be the game that comes up and has that hockey stick ramp with a slow burn and builds up rather than the triple-A hype machine where you have a bazillion people playing it month one and it goes down exponentially then they follow up with an annual product.”
Cliff also spoke at length about releasing LawBreakers as a public alpha for players to test out, as it wasn’t particularly indicative of the vision that the team wanted to achieve, stating that some expectations were “deflated” after players got their hands on the code.
Despite seemingly poor reception to LawBreakers and varying reviews, LawBreakers has a bright future ahead of it if Boss Key Productions has anything to say about it. A new character, new game types, new maps and additional content is coming down the line, so as long as there are players to go online with, there’ll likely be new things to expect in LawBreakers.