Atlus, the developer behind popular JRPG Persona 5, has announced that it will open a new publishing team in London, which it says is designed to offer better support to European gamers.
Previously, Atlus partnered with third-party publishing companies such as Koch Media to help distribute its games in Europe. SEGA’s acquisition of the company back in April has given the developer the extra financial clout to publish its own titles moving forward.
Importantly, European fans will be hoping this will see game release dates on par with other regions such as North America moving forward. European fans have long endured delays in the region by comparison.
Atlus will work out of SEGA’s London offices. Director Simon Inch is already confirmed as a member of the new team, and Atlus will look and will add a PR manager and a product marketing manager in due course.
The company says that it will enable them to better support fans with the special edition sets and products that they currently offer in the US and other markets.
Jacob Nahin, the senior PR manager at Atlus US, stated:
“It is a strong example of the growth we are experiencing as a company…Publishing in Europe is simply the next step for us. What this means initially for fans is a parity for launch and premium editions. From a business perspective, we’ll be better positioned to address the needs of each market in which we release our titles.”