UPDATE 2: People using this link (https://psnbeta.eu.playstation.com/Bloodborne/enroll.php) have been able to successfully apply for Alpha Access.
UPDATE: As of 12pm CST some users are reporting a “Your permissions do not allow you access to this section” error after attempting to sign up for the Alpha. This could mean the Alpha is actually exclusive to EU players or that Sony is cracking down on non-invited applicants. Sorry folks, without the email invite you may be out of luck.
Check your email because invites to the Bloodborne Alpha Test are rolling out today. Starting today, players will be able to enter their information for a chance at being one of the select few who get to play From Software’s upcoming Action RPG. Unfortunately, getting the email and signing up doesn’t guarantee that you’ll be selected to play the game early but any chance is better than no chance, right?
If you didn’t get an email, it isn’t the end of the world. By going to psnbeta.eu.playstation.com/Bloodborne you can bypass all those silly ‘invite only’ formalities and register your PSN account for the Alpha anyways. As with the emailed invitations, there’s really no guarantee that you’ll make it into the Alpha, but it beats waiting until 2015 to get your hands on Bloodborne. Sign ups are open through Tuesday 23rd September 11:59AM BST.