How’s this for irony. In a recent interview with Texas governor Rick Perry about immigration, a segment entitled “Defending the Homeland,” Fox News used a logo that looked strangely familiar.
It clearly resembles the logo for Irrational Games’ BioShock Infinite, a game that features right-wing extremists who literally worship the founding fathers and treat the Constitution like it’s religious scripture. They also happen to be racist zealots who aren’t too keen on immigration. Yep, sounds like Fox News all right.
BioShock Infinite is, in many ways, a damning critique of ultra-conservatives and their tendency toward blind patriotism. Yet, humorously enough, this isn’t the first time the game’s rhetoric has been used un-ironically by the very people it’s meant to satirize. Last year the Tea Party posted an image on Facebook of an in-game propaganda poster, having missed out on the irony completely.
And now Fox News decides to ape the game’s logo, except they used what appears to be WordArt from 1998. The question is whether this was purposeful, and if so why. My guess is it’s some unpaid intern who, working the summer by necessity rather than choice, doesn’t espouse the Fox News ethos and thought this would be a funny prank to pull on them.
And even Ken Levine, creator and director of the BioShock series, thinks it’s funny, tweeting that he’s “Glad to help, Fox. Glad to help.” When asked by a fan on Twitter if this is copyright infringement, he simply responded: “It’s irony.”